Dutch retail giant Wehkamp is transforming its business through data. Working with Cardinal Path, Wehkamp is deploying Google Analytics Premium…
Nick Iyengar, Marketing Land columnist and Associate Director of Digital Intelligence at Cardinal Path, highlights the importance of bringing clarity…
Cardinal Path consultant, industry thought leader, author and co-founder of the Digital Analytics Association, Andrew Edwards discusses the importance of…
If you are like many organizations, looking to make the most of your increasingly large data sets you may be…
The biggest gift-giving season of the year is upon us once again and if you haven’t pulled together your holiday…
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