CP Marketing

Google Analytics 4 Won’t Support IP Addresses. Now What?

In a recent blog post, Google announced it’s “moving on from Universal Analytics”. This means it’s sunsetting the old Universal Analytics…

3 years ago

Where Are You on the Path to Accelerated Digital Transformation?

Data-driven transformation is the future of business and there is no question about it. Data-driven transformation means understanding your customer…

3 years ago

Six Enterprise Campaign Manager 360 (CM360) Features You Didn’t Know About

The enterprise ad server and media measurement platform, Campaign Manager 360 (CM360), is a more full-featured platform today than when…

3 years ago

Propel Your Analytics Stack With A Reporting Framework

“Dress me slowly, I’m in a hurry.” - Napoleon Bonaparte The hardest thing to do when you’re busy is to,…

3 years ago

New Integration Connects Search Ads 360 (SA360) and Google Analytics 4 (GA4)

Google has announced the release of an integration tying Search Ads 360 (SA360) to Google Analytics 4 (GA), moving us…

3 years ago

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