CP Marketing

Dynamic Event Precedence in New Google Analytics (GA4) with BigQuery and Data Studio

One of the questions that has arisen most frequently in my years of training and consulting for Google Analytics has…

3 years ago

New Google Analytics Ask-Me-Anything: Your Top Questions

The marketing analytics community came out in droves to our recent New Google Analytics (Google Analytics 4) online training and…

3 years ago

How SA360 can help you level up your Google Ads ad performance

Many brands depend on Google media buying platforms for the success of their campaigns and many have relied for years…

3 years ago

What is Google Display & Video 360?

With over 83% of US digital display dollars being transacted using programmatic technology according to eMarketer, demand side platform (DSP)…

4 years ago

What is Google Campaign Manager 360?

Introduction Managing advertising campaigns can be a tough job. Even a simple digital campaign can leverage 10+ platforms each with…

4 years ago

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