Persuading customers to take action is one thing. Creating loyal fans — turning customers into committed advocates for our products…
The last couple of weeks have been an odd few for the social media scene. Both Twitter and Facebook have…
What's going on? It's a sunny weekend and still there's loads of great posts? What were people doing all weekend,…
We tend to over-estimate the likelihood that big events will happen to us. And, it follows, we tend to over-prepare…
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