Feras Alhlou

Chief Technology Officer Feras Alhlou previously co-founded E-Nor in 2003 and served as President until its acquisition by Cardinal Path in 2019. Feras is passionate about his work with some of the world’s most recognized brands and public sector organizations to deliver data-driven marketing value. A recognized thought leader on the Google Marketing tech stack, he has traveled the globe educating businesses, practitioners, and consultants, and he’s also co-author of Google Analytics Breakthrough: From Zero to Business Impact. Feras received a Masters of Engineering Management degree from the University of South Florida and a Bachelor of Science degree in Electrical Engineering from the University of Tulsa. He is a Certified Web Analyst, Board Member for Red Cross Northern California, and a 3rd-degree black belt in Aikido.

Apple’s App Tracking Transparency (ATT): Explaining the Impacts & what you can do about it

April 26, 2021 is a day to be remembered with the rollout of Apple App Tracking Transparency framework. Privacy is…

4 years ago

Joining the FLoC? Be Ready for the Future of Cookie-less Identity

(Many thanks to my colleague Ariana Wolf for lending her expertise to this post)  There are seismic changes coming to…

4 years ago

Reporting, Benefits, and Timing: Top 3 Google Analytics 4 Questions, Answered

At our recent Google Analytics 4 Ask Me Anything webinar Cardinal Path experts alongside Google responded to questions submitted by…

4 years ago

GA4 Will Change the Internet: What CTOs Need to Know

The claim that Google Analytics 4 (GA4) will change the internet may seem like a lofty statement, but it’s true.…

4 years ago

2019 Reflections: Dream Big and Be Grateful!

Although the E-Nor blog is business - and analytics-oriented, I hope you'll allow me a few moments of more personal…

5 years ago

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