Organizations that want to go beyond analyzing and learning from their data and into putting their data to action are…
New tools have made online testing easier for marketers, providing opportunities for organizations to activate their data. Instead of simply…
This week’s Internet Retailer webinar, Analytics for Ecommerce: Using Data to Drive Online Retail Sales, featured three real-world cases to show…
In this post, originally published by Marketing Land on July 20th, 2015, Nick Iyengar, Cardinal Path’s Associate Director of Digital Intelligence,…
In this post, originally published by Marketing Land on June 16th, 2015, Nick Iyengar, Cardinal Path's Associate Director of Digital Intelligence, shows…
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