Cardinal Path

Analysis Tips & Tricks: Words Matter

Hi There, Hello, Hey! Good Afternoon, To Whom It May Concern, What’s up Party People? Read through the above ‘greetings’.…

5 years ago

A Beginner’s Approach to Learning Data Analytics

I recently began my career in data analytics consulting eager to enter this industry. Not having all the bells and…

5 years ago

POV: Salesforce Acquisition of Tableau

Cardinal Path’s Co-CEO Corey Koberg weighs in on the implications of the world’s #1 CRM and #1 analytics & data…

5 years ago

Elevate Your Digital Brand with Voice of Customer Surveys Designed for Website Visitors

The goal of web analytics is to gain insight into website performance. In order to achieve this, we invest time…

5 years ago

Building a Culture of Testing

When you have people around you that understand and support your goal, it makes the process of generating and executing…

5 years ago

Optimization Testing Strategies: Managing Simultaneous Multiple Tests

Here’s a common scenario – one that is especially relevant to companies that are just beginning to dive into the…

5 years ago

Less is More: Driving Performance by Simplifying Digital Experiences

In most of our daily interactions, having many choices is a boon to our quality of life. The ability to…

5 years ago

Mastering the Martech Stack: Cardinal Path’s Expert Panel Answers Your Questions

Our Mastering the Martech Stack Webinar turned out quite a crowd of marketers eager to learn more about best practices,…

5 years ago

State of Digital Marketing Analytics Report 2019: Martech stacks of the top 1000 U.S. online retailers

 Now in its 4th year, Cardinal Path’s annual State of Digital Marketing Analytics report has served as an industry lens…

5 years ago

Simplified Personalization: 6 Ways to Make Your Testing Achievable & Effective

Optimization testing can be complex - with multiple stakeholders and activities in the mix, you need to know a lot…

6 years ago

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