In today’s regulatory environment surrounding the collection and management of customer data, safeguarding sensitive information is a paramount concern for…
Now that Universal Analytics (UA) is in the rearview mirror for everyone except 360 customers, many organizations are asking how…
Chrome has taken the first step in deprecating cookies. 1% of Chrome users globally no longer have access to 3PC…
Recently, we’ve been writing a lot about the trend of in-housing in digital marketing and technology infrastructure (advertising technology specifically).…
We are thrilled to share the news of the Merkle | Cardinal Path and Optimizely partnership. This partnership brings together…
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