Google has announced the release of an integration tying Search Ads 360 (SA360) to Google Analytics 4 (GA), moving us…
Google announced today that Universal Analytics (UA) will be deprecated in 2023. More specifically, this means that UA will stop…
Programmatic advertising already plays a significant and growing role in most marketers’ arsenals. Advertising on video platforms, connected TVs, audio…
Despite the complexity of today’s digital landscape, your goal likely hasn’t changed much: find your ideal audience, and reach that…
Apple is releasing its next update, iOS 15, on September 15th. This update coincides with the release of Apple’s iPhone…
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