Hats off to online retailer of discount perfumes and colognes, FragranceX.com, for their clever and effective use of email marketing.…
As a follow up to my blog post on Wednesday about Adwords quality scores and click through rates I wanted…
Google Quality Score Fact of the Day: Posted by Dan Friedman, Google Product Marketing Manager November 17, 2008 "Showing up…
Our "Integrated Experiment Duration Calculator" Wins Google's "Design a Feature for Website Optimizer" Contest. In a recent contest, Google invited…
In the world of ecommerce one of the key processes for getting conversion rate above the 2.5% average is improving…
Q: What is the secret to optimizing your Google AdWords PPC campaigns? A: Using Google Analytics. When managing and optimizing…
I came across Ask500People.com (now defunct), an interesting website that let you to submit an opinion poll and receive real…
For the first time ever, and hopefully not the last, the Webmaster Tools, Analytics, and Website Optimizer teams will join…
On June 14, I attended a networking event hosted by OPEN Silicon Valley. It was an all day event with…
There has been a lot of talk these days about the importance of setting goals and measuring outcomes in PPC.…
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