Digital Marketing

AMA webinar questions and answers #7 – Why Choose One Keyword for a Landing Page?

Q: On you previous screen why did you choose one keyword? I think I missed your reasoning. A: This was…

17 years ago

AMA webinar questions and answers #6 – Using Seo to Drive Traffic to a Landing Page.

Q: Can we create one off landing pages specific to an industry and use SEO to drive traffic, with the…

17 years ago

Website Optimizer A/B Tests QA from the AMA webinar

Q: Is an A/B test an A combination, B combination and the original, or is one of the options the…

17 years ago

AMA webinar questions and answers #5 – How does adlabs get demographic data?

Q: How were you determining the demographics per individual query? A: The information was being determined by using the Adlabs…

17 years ago

VKI Studios' AMA OnDemand Webinar: "Landing Page Optimization…" now available

If you missed VKI Studios live AMA webinar featuring Tom Leung of Google and John Hossack of VKI Studios, it…

17 years ago

Confessions of a Google Website Optimizer Addict

"My name is Michael and I am a Google Website Optimizer... oholic?" Yes, I'll admit it: I find my self…

17 years ago

Scientific Advertising: Thanks to Google Website Optimizer, it's a reality at last!

My background is in advertising. Many years ago, I read the classic book by Claude Hopkins, Scientific Advertising. The crux…

17 years ago

Google AdWords Management | Building Better Ad Groups

Google AdWords consists of four basic elements: campaigns, Ad Groups, keywords and Ad Text. Briefly, campaign settings examine 7 critical…

17 years ago

Three Search and Conversion Marketing Tools You Can't Live Without

Are you using the best tools for your search marketing and conversion marketing programs, and are you using them to…

17 years ago

On the Spot: HackerSafe's Cresta Pillsbury

by David BoothFounding Partner at WebShare, LLCIf you're doing conversion marketing and statistical testing on your website and you haven't…

17 years ago

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