Understanding keyword match types is necessary to run a successful AdWords campaign. Match types give you the power to control…
Google continues to expand and refine the number of avenues it offers advertisers looking to generate more revenue. One of…
This week, Cardinal Path announced its partnership with Digital Academy, one of India’s leading digital marketing training and consulting firms,…
Google AdWords is an amazing tool that enables you to drive qualified traffic to your site. You as an advertiser…
Exercise bike pedal straps. These are the keywords that started it all. I was writing an ad for a product,…
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