Paid Search

Dealing with PPC Goals and Outcome Measures

There has been a lot of talk these days about the importance of setting goals and measuring outcomes in PPC.…

16 years ago

AMA webinar questions and answers #7 – Why Choose One Keyword for a Landing Page?

Q: On you previous screen why did you choose one keyword? I think I missed your reasoning. A: This was…

16 years ago

AMA webinar questions and answers #6 – Using Seo to Drive Traffic to a Landing Page.

Q: Can we create one off landing pages specific to an industry and use SEO to drive traffic, with the…

16 years ago

Website Optimizer A/B Tests QA from the AMA webinar

Q: Is an A/B test an A combination, B combination and the original, or is one of the options the…

16 years ago

AMA webinar questions and answers #5 – How does adlabs get demographic data?

Q: How were you determining the demographics per individual query? A: The information was being determined by using the Adlabs…

16 years ago

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