Paid Search

Improve Your ROI with the new Google AdWords Interface

The new AdWords interface has been in the works for some time and is now available to advertisers (optional right…

16 years ago

Yahoo Panama Doesn't Get It

Yahoo Panama (the pay-per-click platform) has recently released some updates to their system. Some of the changes include day time…

16 years ago

Traffic Sources: Campaigns – to optimize campaigns (PPC, email, banner…)

So far a lot of the talk has been about how powerful Google Analytics is as a result of its…

16 years ago

The (Often Amusing) Pitfalls of Auto-Generated Content

I recently came across some great examples of how computer-generated content can deliver bizarre, confusing and even hilarious results. First…

16 years ago

Traffic Sources: AdWords/Ad Versions – to optimize ad creative

If you are purchasing AdWords and using Google Analytics, connecting the two of them together during the implementation or setup…

16 years ago

Traffic Sources: AdWords/Keyword Positions – to optimize bid position

Since AdWords and Google Analytics are both Google products there is some information that can be provided when they are…

16 years ago

Traffic Sources: AdWords – optimize ROI: Google Analytics Power User Part 10

More Google Analytics Power User Tips Next up in the Google Analytics Power User series is one of my favorite…

16 years ago

Reciprocal Saws, Xenu and Google Analytics

A few months ago a friend of mine made one of the most important purchases that someone can make in…

16 years ago

Editing Your AdWords PPC Campaign Settings For The Best Possible ROI

One of the most overlooked and most important elements of any PPC account are the campaign settings. Your AdWords campaign…

16 years ago

AdWords Editor 7.0 Released

Adwords Editor 7.0 is out! Google only recently released AdWords Editor 6.5 and already we see AdWords Editor 7. Here…

16 years ago

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