Strategy

Busting Brackets with Data Science

John Baronello, Cardinal Path’s Group Director of Digital Intelligence, recently had a piece published in AgencyPost: “How To Bust Buffet’s…

10 years ago

5 Reasons to Stop Procrastinating on Universal Analytics

Are you worried that upgrading to the new Universal Analytics version of Google Analytics will be painful? It doesn’t have…

10 years ago

Why your KPI’s are meaningless

Originally published on online-behavior.com If like many companies, you report value as page view volume, visit volume, social likes or…

10 years ago

Dave Booth on why Big Data is getting a slow start

In today's MediaPost, Cardinal Path co-founder and senior partner Dave Booth illustrates why big data strategy has not yet caught…

11 years ago

The women of Cardinal Path Lean In

Many thanks to Margaret Holt at Trib Nation for coming out to our Lean In circle, held at the offices…

11 years ago

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