Conversion rate is great, but connect the dots between customer data and marketing performance data for true insight At this…
It’s been a year since we held the last Google BigQuery webinar and a lot has changed in terms of…
In this post, originally published by Marketing Land on July 20th, 2015, Nick Iyengar, Cardinal Path’s Associate Director of Digital Intelligence,…
Millennial dads are fast becoming a digital marketer’s dream. They are taking on bigger roles at home and turning to…
In this post, originally published by Marketing Land on June 16th, 2015, Nick Iyengar, Cardinal Path's Associate Director of Digital Intelligence, shows…
Agencies play a critical role in bringing the digital marketing of many large organizations and brands to life. Whether you’re…
In this blog, guest author Brian Harris, Chief Product & Marketing Officer, Western Union Business Solutions, discusses the role of…
Cardinal Path, an independent digital data and analytics firm, was awarded the Most Influential Industry Agency/Vendor of the Year by…
There’s a major algorithm update rolling out the week of April 21, 2015 that will affect how sites appear in…
Cardinal Path is happy to be part of International Conversion Rate Optimization Day and offer expert advice on using Google Analytics for…
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