Since my previous article on making the leap to Universal Analytics, Google has introduced a tool that makes it even…
I’m always hesitant about using automatic features in Google, but automatic bidding for clicks is one I've had success with…
Background – Innovation and Integration Google is famous for innovating around smart software in the cloud. Originally this was just…
Google continues to evolve its Ad Extensions with its latest addition in Image Ad Extensions. This is an exciting new…
It's that time again! I will speak at my 27'th eMetrics conference!eMetrics Boston is one of the most important events…
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