Technology Services

Is Your Website Trustworthy? Try This Checklist

I've written lots of posts dealing with online persuasion. But if your website doesn't appear trustworthy, you'll never get a…

14 years ago

Using the Adwords Broad Match Modifier

Have you started using the Broad match modifier in Adwords? This summer Google globally rolled out an additional option to…

14 years ago

GA Basics: The Structure of Cookie Values

I noticed today that a fair few people are coming to our site looking for information on the structure of…

14 years ago

How Google ranks blogs and debugging GA – The Monday Aug 30th Roundup

Summer, its oooooovvvveeeerrrrr. The weather is cooling off, the clouds are coming, and soon I'll have to go shopping for…

14 years ago

Google Analytics Adds Weighted Sort

The stream of new Google Analytics features coming out of the Googleplex continues, and that's what we like. Recently Google…

14 years ago

How do I track that little Facebook "Like" button in Google Analytics?

We get asked very often how to track Facebook "Like" buttons inside Google Analytics, so here's a post that will…

14 years ago

Google AdWords Extensions Extended Again

You may have seen seller rating extensions like these in some Google AdWords sponsored links lately. Note they are a…

14 years ago

To everyone using Foursquare: I'm unfollowing you

Foursquare is an interesting application. It combines gaming elements with real-world interaction and location aware technology to create an augmented…

14 years ago

Persuasive Web Design, Part 25: When is "Cause Marketing" Effective?

A client recently asked for my input on a Cause Marketing (or "Corporate Social Responsibility") initiative they were considering. As…

14 years ago

Are These Design Elements Providing the Expected Value Add?

We help answer questions like this all the time! And with this simple method, you can too. With WebShare redesign…

14 years ago

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