When it comes to email marketing, I've been using ExactTarget pretty exclusively. It's a beast of an application, with…
The Search Alliance (a.k.a. Bing and Yahoo! PPC) have announced a change to their trademark policies to go into effect…
To influence our customers' decisions, we must understand what motivates them.In 2004, Cialdini and Goldstein published a remarkable paper* which…
That's the Web Analytics Association, not Web Analytics Anonymous (though the former may lead to a need for the latter)Excitement…
Ad scheduling is one of those areas where spending a little time can really pay dividends in your websites…
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