The developers of Google Website Optimizer have tried their hardest to make their product work in tandem with Google Analytics.…
I recently visited the Canadian Ikea website and was utterly flabbergasted at what greeted me: a 15-second flash video that…
New increasingly advanced tools get pushed into the marketplace each week from online marketing companies. SEO practitioners, agencies and website…
What do you do when the nation—nay, the world—is in economic turmoil? When businesses are going under, people are having…
Late roundup today because we've redone our office! Not a whole lot of news this week since we've had our…
In a previous post, I mentioned we were working with a new client on a GWO test — and that…
Please forgive the rant, but I've just about reached my limit. Every day, I see an email or blog comment…
This week we continue our review of websites from Top 500 list of online retailers. It is very interesting to…
In our last post on email subject line testing we set up two groups in ExactTarget to create two random…
Little in the way of news up in Vancouver. The north-wests heatwave has passed (for now) and it seem's like…
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