Usability

Ecommerce Hint #10: Don't Let Creative Indulgence Hijack Your User Experience

I recently visited the Canadian Ikea website and was utterly flabbergasted at what greeted me: a 15-second flash video that…

15 years ago

Copywriting Tips: It's Elementary

Please forgive the rant, but I've just about reached my limit. Every day, I see an email or blog comment…

15 years ago

Email Opt-In at Hotwire.com: No Means Maybe?

I recently booked a flight on Hotwire.com. Overall, the process was impressively user friendly. But there was one thing that…

15 years ago

Low Cost Usability Testing: Does UserTesting.com Deliver?

I was recently invited to run a sample usability test with UserTesting.com. They claim to offer "The fastest, cheapest way…

15 years ago

Let your users know what they're getting into–and don't deceive them!

I was reinstalling windows this weekend, and just as I was getting to my first restart I realized that Microsoft…

15 years ago

Password Masking: Do the Usability Issues Outweigh the Security Concerns?

Jakob Nielsen has officially come out against password masking, arguing that (in most cases at least) the usability issues it…

15 years ago

Am I a Web Usability Heretic?

On Tuesday, Kent Clark posted about copywriting. He cautioned against following grammatical rules too religiously. His post reminded me of…

15 years ago

Four Great Ways to Ruin Your Lead Generation Website

This week, I present a few thoughts on how lead-generation websites can sometimes let their visitors down. Note the common…

15 years ago

Copywriting Tip: The Difference Between Colons and Semicolons

A certain unnamed colleague (you know who you are!) has a habit of using semicolons where he should in fact…

15 years ago

Clarity In Aid of Charity: Usability of Donation Websites

A friend is participating in The Ride to Conquer Cancer, a Vancouver-to-Seattle bike ride to raise money for the BC…

16 years ago

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