User Experience

#ux

Improving Digital Experience with Merkle | Cardinal Path & Optimizely

We are thrilled to share the news of the Merkle | Cardinal Path and Optimizely partnership. This partnership brings together…

2 years ago

Authenticated First-Party Data and The Value Exchange

Last year, I wrote a blog post that discussed the value of first-party data versus authenticated audiences. If you did…

2 years ago

How will iOS15 affect my campaign analytics?

Apple is releasing its next update, iOS 15, on September 15th. This update coincides with the release of Apple’s iPhone…

3 years ago

Tag Management: data layer/DOM-scraping pros & cons

Is the data layer the be all and end all of tag management? In this article, we explore the benefits…

10 years ago

Persuasion Profiling: The Next Big Thing in Conversion Optimization?

When logging into webinars, I always keep my expectations in check. Often, webinars only offer a somewhat new take on…

11 years ago

“Landing Page Optimization” by Tim Ash: A Review of the 2nd Edition

Back in 2008, I read the 1st Edition of Tim Ash’s “Landing Page Optimization – The Definitive Guide to Testing…

11 years ago

How to use svnsync to create a mirror backup of your Subversion repository

Whenever I talk to another developer and find out they're not using version control (a.k.a. Source Code Management system, or…

12 years ago

How To Use Eek-Commerce to Scare Up Sales for Halloween (or any) Season

Eek-commerce is marketing designed to create an honest sense of fear and foreboding that the consumer may miss out on…

12 years ago

Big Data Technology Explained

If you're active in any field of computing you've heard the term Big Data thrown around in the past couple…

12 years ago

Amazon Glacier provides offsite storage solution for a penny per gig

When you work tirelessly to maximize ROI, you know all too well there's only two ways to achieve this: one…

12 years ago

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