User Experience

The Shallows: A Web-Optimized Review

I’m currently reading Nicholas Carr’s “The Shallows: What the Internet is Doing to Our Brains”. The central premise is that…

13 years ago

Animation: The Perils of Cross-Cultural Design

To enter an emerging market, all you need to do is translate your website into the appropriate language and switch…

13 years ago

Top 5 Most Breakable Rules of Grammar

This is a long-overdue follow-up to Kent Clark’s 2009 post, “Sometimes the worst grammar is the right grammar”.Most rules of…

13 years ago

Persuasive Web Design: A Video Primer

If you’re interested in learning a bit about persuasive web design – but don’t have the time to read a…

13 years ago

Come to My Webinar on Reciprocation, and I’ll Give You $1,000,000*

My apologies. Not only is today’s headline a blatant lie, but it isn’t even a good example of reciprocation. (I…

13 years ago

Web Usability at its Most Usable: The VIMM Model

If someone asked me to explain web usability in the simplest and most efficient terms, I’d fall back on the…

13 years ago

“My Name is Michael and I’m Lazy and Unsophisticated”

I had an interesting discussion with a colleague the other day. Interesting because it was a great example of “not…

13 years ago

A/B Testing: Clustered vs Clean Experiment Design

We’re currently designing an A/B test for a client's product page. It’s the first experiment on the page, and we’ve…

13 years ago

Quiz: Test Your Knowledge of Online Persuasion

When it comes to online persuasion, are you a newbie or a ninja? Find out now!1.   Which of these infomercial…

13 years ago

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