User Experience

User Experience on Online Forums: Can’t We Do Better?

Do you frequent any online forums? Have you  noticed that for ease-of-use, forums are typically much worse than other (e.g.…

14 years ago

Persuasive Copywriting: Engaging Your Readers

 In a previous post, "How to be Clear and Concise", I outlined a few ways to make text shorter, punchier…

14 years ago

Persuasive Copywriting: How to Uncover Product Benefits

It’s a mantra that has been firmly implanted into the consciousness of every online copywriter: you must highlight your product’s…

14 years ago

Goodbye WebShare, Hello Cardinal Path!

Six years ago we started WebShare with the singular goal of passing on the knowledge and skills we had acquired…

14 years ago

How Canadians use the Internet tomorrow is being decided today

Recent decisions from the Canadian Radio-television and Telecommunications Commission (CRTC) regarding usage-based billing and bandwidth throttling should serve to illustrate…

14 years ago

Web 2.0 Tricks – Making Your Site Look Contemporary and Professional

Photoshop Tutorial: How to Make Reflections "Reflections" are a cool, popular Web 2.0 trick that really makes your site look…

14 years ago

Can QR code usage data support investment cost?

Tying offline advertising efforts to online goals is a difficult nut to crack. Many organizations use vanity URLs (e.g. drugsnot4me.ca)…

14 years ago

The Real Purpose of Web Measurement

Hint: We Don't Want Your Credit Card Info Once in a while, the web measurement and analytics industry comes under…

14 years ago

Web Usability Bloopers: Let's Hear Your Favorites!

Brain Katz approaches my desk – smiling lightly, shaking his head in disbelief. I know what this means: He's come…

14 years ago

Alphanumeric Phone Numbers Online

A guy walks into an airport bar and asks the bartender if he can just take a look at the…

14 years ago

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