Web Analytics

Google Analytics – tracking multiple sub-domains in one account

Installing Google Analytics on a site that uses multiple sub-domains requires some custom configuration to the tracking code. For example,…

16 years ago

AMA webinar Q&A blogs, books and resources

Q: Can you please email me the list of blogs, books, and conferences you mentioned at the end of the…

16 years ago

Landing Page Optimization: A Process using Google Analytics and Google Website Optimizer

On February 5th VKI Studios will be sponsoring an American Marketing Association live webinar. This webinar will focus on demonstrating…

17 years ago

WAA & eMetrics Breakfast Series: An Industry in Transition – Web Analytics to Marketing Optimization

On Tuesday the 4th of December from 7:00AM to 9:30AM at the Terminal City Club, 837 West Hastings Street, Vancouver…

17 years ago

Analytics Audit – A Sample Process

Analytics audits are usually customer focused, so don't get too upset if the below process is missing some steps that…

17 years ago

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