E-Nor announces a Google Analytics Case Study with the San Francisco Museum of Modern Art SFMOMA. A pioneer in the online space, SFMOMA.org launched their website in 1995. Since then the museum has established a comprehensive online presence offering over 9,000 works of art via the website.
SFMOMA needed guidance on measuring success and reached out to E-Nor for assistance:
“User engagement and consumption of content were two challenges for SFMOMA. E-Nor planned and instrumented a robust Google Analytics configuration and reporting framework which delivered exactly the insights we need to continuously assess how our site’s content is being consumed.”
— Dana Mitroff Silvers, Head of Online Services, San Francisco
Museum of Modern Art 151 Third Street San Francisco, CA 94103 (415) 357-4000
Accomplishments:
Download the case study here. We’d like to thank SFMOMA, Dana Mitroff Silvers and our Google Analytics Account team. It has been a pleasure working with Dana and SFMOMA.
It is E-Nor’s honor to offer discounts to non-profits. Please let us know of a non-profit you would like E-Nor to support in 2012. As a SFMOMA corporate sponsor, we have free passes to the museum, so let us know if you are in the area and would like to visit the latest exhibits!
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