Straight to business this week, we have HuoMah on social search and personalization, click equation on quality score (again), Smashing on CSS and WordPress, and two in depth looks at Google analytics new features.
Internet Marketing and SEO
- Huomah? At the start of our roundup? Well I never… This week the world was exposed to social search through Google, and Huo Mah takes a look atits potential for personalization.
- Next up Clickequations on quality score, complete with video!
Technology
- Two from Smashing this week, starting with the essential characteristics of CSS layouts…
- …and following up with Ten useful wordpress coding techniques.
Web Analytics
- At 12 last week Google announced a host of new features for Google Analytics. Avinash Kaushik takes a more detailed look at Insights.
- Epikone, on the other hand, looks at the new GA goals and what they mean for you.
Web Usability
- 90% of everything covers one of my favourite marketing stories, the Betty Crocker instant cake mix fiasco, and how it compares to our attitudes about usability.
- Finally, GetElastic on why we need to stop worrying about the fold, and designing for scrolling.
Miscellaneous links of the week:
- The Harvard Business blog asks What is the value of an Outlier? Disappointingly it was not about Malcolm Gladwell’s book, which I just finished, but rather about how we’re still using the same economic toolbox post collapse like this was just some problem that no one could have prepared for.
- Finally, just to add some humor to the day, Cracked magazine on what the world would be like if the internet vanished tomorrow.
