Cardinal Path senior partners (left to right): David Booth, Dave Eckman, Corey Koberg, John Hossack, and Alex Langshur.

There will be some changes happening at PublicInsite in the coming months as we join with two other outstanding web companies to form a new entity called Cardinal Path.

Existing PublicInsite clients will see no immediate change in the service and personnel that are working on their accounts and projects—you can expect the same high-quality work and you will continue to deal with the same PublicInsite experts.

In the future, you may work with a few new people. Rest assured that all projects, data and documents will remain safely in the hands of your PublicInsite project manager.

There will also be many benefits to dealing with Cardinal Path. Working with an expanded team of SEO, web analytics and web design experts will allow our clients to simplify and expand their online marketing initiatives while dealing with a single company within a single contract.

Cardinal Path will offer a wider variety of services with more in-depth reporting and data-driven marketing than similar firms. Services such as conversion testing, search marketing, web design, and social media marketing will be offered in addition to PublicInsite’s existing services.

With a common philosophy of data-driven decision making and an broader range of services for our clients, Cardinal Path will continue to provide expert analysis for PublicInsite clients and provide more value for all our clients in coming years.

It’s an exciting time for PublicInsite, VKI Studios and Webshare—who will become Cardinal Path—and we’re pleased that you will be along for the ride.

For more information, please contact us.

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Paid media spend by Government websites increased a whopping 139% YoY in 2020.

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Cardinal Path is continuing with its series of free training. Next we are conducting training on Google Data Studio. Check it out here.
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