Google Marketing Platform Licensing
The Google Marketing Platform includes a suite of products that seamlessly integrate advertising and analytics to empower businesses to plan, buy, measure, and optimize digital media.
As a Full Stack Google Marketing Platform Reseller and dentsu’s Center of Excellence for the GMP, Merkle | Cardinal Path can provision licensing to businesses looking to power their tech stack with Google solutions such as Display and Video 360, Search Ads 360, and Campaign Manager 360.
Working with Another Reseller?
Are you currently working with another reseller but considering a change? If so, reach out to schedule your free consultation with our team of experts today to learn more about how we can help to elevate your usage of the Google Marketing Platform via our enhanced support model and custom solutions.
Moving from your existing reseller to Merkle | Cardinal Path is a seamless process involving a Network Transfer Agreement – your current campaign setup remains the same, with no chance of any impact to your business.
Working with an Agency?
If your campaigns are currently run via your media agency’s GMP, you run the risk of losing years of invaluable first party data generated by your media. That’s because when an agency controls your data, that data stays in their hands, even when the partnership ends. Without ownership of this data, you’re left without the ability to track long-term trends or make data-driven decisions for future campaigns.
Contact us today to learn how you can unlock the power of your own marketing data and make smarter decisions for your business with your own Google Marketing Platform license.
New to the GMP?
 If you’re new to the Google Marketing Platform, our team is here to help you navigate the setup and activation of your very own GMP license. We specialize in helping businesses new to the GMP build a strong foundation from day one. Our team will guide you through every step – from understanding the benefits of each tool to comprehensive platform training.
