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Achieving Data-Driven Attribution

Leverage 1st-party data from multiple sources to better understand the customer and your business opportunities.
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Discover ways to solve for attribution with this use case around attributing online marketing efforts to in-store sales using the Google Marketing Platform & Google Cloud Platform.

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    Corey Koberg

    Founding Partner and Co-CEO
    Cardinal Path

    Picture of Amit Jai Kadam

    Amit Jai Kadam

    Director, Data Science
    Cardinal Path

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    Paid media spend by Government websites increased a whopping 139% YoY in 2020.

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